Boudhayan Ganguly

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Boudhayan Ganguly

Assistant Professor

Information Technology Systems & Analytics

boudhayan.g@iimbg.ac.in

Overview:

Boudhayan Ganguly is a faculty of the Indian Institute of Management BodhGaya, in the area of IT and Analytics. He did his PhD from IIM Lucknow in the area of IT and Systems. His interest areas are in the fields of Data Mining, MCDM applications and Graph Theory. Dr. Ganguly has research publications in reputed journals such as Journal of Retailing and Consumer Services, Electronic Markets and Tourism Recreation Research. He is also the editor of Sage Open. He has done several high value projects for the Govt. of Bihar. Some of the consultancy projects that he has completed are “Evaluation of Computer Aided Learning Centers” for the Department of Education, Govt. of Bihar, “Tourism Enterprise Survey” commissioned by Govt. of Bihar, under the technical assistance of International Financial Corporation. Besides, he has conducted several MDPs and workshops on analytics in his career.

Academic background

  • Fellow, Indian Institute of Management Lucknow (IT & Systems)
  • B.Tech. (Computer Science and Engineering) - Haldia Institute of Technology
  • Higher Secondary (Science, WBCHSE) – St. Xavier’s College Calcutta
  • Secondary (Science, WBBSE) – St. Xavier’s Collegiate School Calcutta

Teaching Interests:

  • Data Mining
  • Multi-Criteria Decision Making
  • Spreadsheet Modelling
  • AI for Strategic Decision Making

Research Interests:

  • Analyzing Online Customer Reviews
  • Supply chain Analytics
  • Combinatorial Optimization
  • MCDM
View Research Profile

Publications  - Journal Articles:

  • Ganguly, B., Sengupta, P., & Biswas, B. (2024). What are the significant determinants of online review helpfulness: An exploration across product-types. Journal of Retailing and Consumer Services. Vol. 78, 103748 (Citescore 16.1, ABDC A) DOI: https://doi.org/10.1016/j.jretconser.2024.103748
  • Biswas, B., Sengupta, P., & Ganguly, B. (2022). Your reviews or mine? Exploring the determinants of “perceived helpfulness” of online reviews: a cross-cultural study. Electronic Markets, Vol. 32, No. 1, pp 1083–1102. (Citescore 11.0 , ABDC A) DOI: 10.1007/s12525-020-00452-1
  • Ganguly, B. Dash, S.B. and Cyr, D. (2011). “The interrelationship of personal variables, website characteristics and trust in online-travel portals”. Tourism Recreation Research. Vol. 36 No. 1, pp 57-68. (Citescore 8.9, ABDC A) DOI: 10.1080/02508281.2011.11081660
  • Ghosh, D., Ghosh R, Roy Chowdhury S. and Ganguly B. (2024). AI-exposure and labour market: A systematic literature review on estimations, validations, and perceptions. Management Review Quarterly. (Citescore 9.1, ABDC B) DOI: 10.1007/s11301-023-00393-x
  • Singh R, Ganguly B and Nag T. (2024). What stifles lean management adoption? An exploration and evaluation of factors affecting LM implementation in India’s automobile sector. Vision (Citescore 3.0, ABDC C) DOI: https://doi.org/10.1177/09722629241245835
  • Ganguly B., Nag, T. and Guha, D. (2024). “P2P electric power trading among consumers: A Simulation based framework for future of power consumption”. Evergreen Vol. 11, No. 3, pp 1492-1497. (Citescore 3.9)
  • Nag, T., and Ganguly, B. (2023). Exploring the renewable energy linkages for SSE based organizations in India: Benefits of scaling up ‘Atmanirbhar Bharat’ at micro societies. Studies in Microeconomics (Citescore 0.9, ABDC C) DOI: https://doi.org/10.1177/23210222231179845
  • Nag, T., Ganguly, B., Singh, R. and Srivastava, A., (2023). What fuels innovation in firms? Exploring linkages of R&D and ICT capabilities with innovation performance of Indian firms. FIIB Business Review. (Citescore 5.4, ABDC C) DOI: https://doi.org/10.1177/23197145231167703
  • Ganguly B., Nag, T & Chakraborty, P. (2024). Did Covid 19 influence adoption of e-commerce among elderly citizens? The role of social presence, self-efficacy and trust. International Journal of Innovation and Sustainable Development. Vol. 18, No. 1-2, pp. 30-44. (Citescore 1.7) https://doi.org/10.1504/IJISD.2024.135228
  • Ganguly B. and Nag T. (2021) “Does Culture Influence the Website Design of Schools? A Cross-cultural Comparative Study in the Indian, Chinese and American Context”. Global Business Review. (Citescore 4.3, ABDC C) DOI: https://doi.org/10.1177/0972150921989613
  • Patra S and Ganguly B (2019). “Improvising Singular Value Decomposition by KNN for Use in Movie Recommender Systems”. Journal of Operations and Strategic Planning. Vol. 2, No. 1, pp:22-34. (UGC Care) DOI: 10.1177/2516600X19848956
  • Ganguly B., Dash S.B., Cyr D. and Head M. (2010). “The Effects of Website design on Purchase Intention in online shopping: The Mediating role of Trust and the Moderating role of Culture”. International Journal of Electronic Business. Vol. 8, No. 4, pp 302-330. (Citescore 1.6) DOI: 10.1504/IJEB.2010.035289

Publications Book Chapters:

  • Ganguly B. and Daultani Y. (2016) “Cultural Influences on Website Design”. E-Business and Supply Chain Competitiveness Publisher: Excel India Publisher, New Delhi, pp 18-23.
  • Ganguly B., Dash S.B. and Cyr D (2010). “Cultural influences on the antecedents of Trust in B2C online shopping: A Review and Research agenda”. International Consumer Behavior: A Mosaic of Eclective Perspectives- Handbook on International Consumer Behavior. Access. UK.
  • Ganguly, B. and Dash, S.B. (2007). “Cultural Influences on Antecedents and Consequence of Trust in e-Governance: A Conceptual Framework”. Towards next generation e-government, GIFT, New Delhi, pp 153-164.

Conferences:

  • Ganguly (2023). Supply Chain correlated failures and vulnerabilities. ISDSI Conference IIM Ranchi 27th – 29th December 2023
  • Ganguly B. Roy Chowdhury S. and Ghosh R. (2023). “What hinders AI adoption in SMEs of India Importance and interlinkages between the barriers” POMS Conference XLRI Jamshedpur 4th-6th December 2023.
  • Ganguly B. and Nag T. (2021). “Dynamically Designing Store Layout through Affinity Analysis”. ISDSI-Global Conference, IIM Nagpur, 27th – 30th December 2021.
  • Sengupta P. and Ganguly B. (2017). “A model for Information Risk Assessment”. Finecon conference IMI Kolkata 28th-29th December 2017.
  • Patra S. and Ganguly B. (2017). “A comparative evaluation of algorithms in movie recommender systems”. Marcon conference IMI Kolkata 18th-19th December 2017.
  • Ganguly B. and Daultani Y. (2016). “Supplier Dis-satisffaction in E-commerce”. MARCON Conference IIM Calcutta 22nd-24th December 2016.
  • Ganguly B. and Nag T. (2016). “Cultural Impact on Website Design of schools: A cross cultural comparative study in the Indian, Chinese and American context”. India, China and the New World Order: Economic, Social and Cultural Dimensions International Management Institute Kolkata November 24th-25th 2016.
  • Ganguly B. and Daultani Y. (2016) “Cultural Influences on Website Design”. E-Business and Supply Chain Competitiveness, Productions and Operation Management Society and Department of Industrial Engineering, Indian Institute of Technology Kharagpur February 12th – 14th, 2016.
  • Ganguly B. (2015). “Task Oriented Website design”. Annual International Conference of the Society of Operations Management, Indian Institute of Management Calcutta, December 11th-13th, 2015.
  • Ganguly B. and Dash S.B. (2010). “A study on the cultural influences on the relationships between website characteristics, online trust and purchase intention”. International Marketing Conference, Indian Institute of Management Calcutta, December 27th-29th, 2010.
  • Ganguly B., Dash S.B., Cyr D. and Head M. (2009) “The Effects of Website design on Purchase Intention in B2C online shopping: The Mediating role of Trust and the Moderating role of Culture”. International Conference on Information Systems and Software Engineering, Chennai, December 28th-30th, 2009.
  • Ganguly B. and Dash S.B. (2009). “The Effects of Website design on Online Trust in global context: The Moderating role of Product Type”. International Conference on Information Technology, Bhubaneswar, December 22nd-24th, 2009.
  • Ganguly B. and Dash S.B. (2009) “Vendor Characteristics, Subjective Norms and Online Trust: The moderating role of customer characteristics”. NASMEI Marketing Conference, Great Lakes, Chennai, December 18-19, 2009.
  • Ganguly B. and Dash S.B. (2009) “The Effects of Website characteristics on trust in online stores: The Moderating role of Product Type and Customer characteristics – An Empirical study in the Indian context”. Conference on Information Science Technology and Management (CISTM), (13th July-15th July, 2009), MDI Gurgaon.
  • Ganguly B., Dash S.B. and Mukhopadhyay A. (2009). “The Effects of Website characteristics on trust in online travel portals: The Moderating role of Demographics and Psychographics variables. An Empirical study in the Indian context”. International Conference on Tourism in Global Village, IIM Lucknow 8-10th April.
  • Ganguly B., Dash S.B. and Mukhopadhyay A. (2008). “Influences of product type and customer demographics on the antecedents and consequences of Trust in online shopping: A Review and Research agenda”. Conference on Information Science Technology and Management (CISTM), (31st July-3rd Aug, 2008), IIT Delhi.
  • Ganguly B. and Dash S.B. (2007) “Cultural Influences on antecedents and consequence of Trust in e-governance: A Conceptual Framework”. International Conference on e-Governance, 28th – 30th December, 2007, Central University of Hyderabad (organized by Computer Society of India).

Professional Services and Memberships:

  • Editor Sage Open
  • Reviewer for Journal of Retailing and Consumer Services, Global Business Review, FIIB Business Review etc.

MDP Conducted / Organized:

  • Workshop on Data Analytics at St. Xavier’s University Kolkata. 5 sessions in Jan-Feb 2024.
  • Cyber Security Programme for Coal India Limited.
  • One-Year Programme in General Management for PCBL Employees.
  • CESC Induction Programme. Jan 2020.
  • Open MDP on Business Analytics. Dec 12-14, 2019.
  • CESC Programme on Data Mining at IMI Kolkata. Feb 2019.
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